VOOM satellite service is an unusual service. VOOM, available through Rainbow DBS, offers clients the first satellite service to emphasize a High Definition (HD) Channel package. While VOOM certainly offers some of the same programming as other satellite services, they also include service with over 35 High Definition Channels.

VOOM's service is also unusual in terms of their programming packages. Most satellite services offer a confusing menu of packages - sometimes up to five or more packages. Customers have to wade through the channel packages to even determine what's different from package to package. Plus the prices vary widely.

A variety of prices can be an intriguing possibility for customers. However, VOOM is not positioning themselves to be the most competitive service in terms of pricing. They are instead offering the most diverse programming in High Definition programming.

VOOM offers two packages:

• VOOM Package: This package is made up of 21 HD channels - sports, travel, music, etc. In addition, VOOM offers the standard cable channels, CNN, ESPN, Oh! Network, and others - all in digital quality. Included with this package is the HD MarqueePack - channels like Discovery HD Theater, TNT and Universal in HD - plus the standard Sportspack - ESPN HD, Fox Sports World, Golf Channel, and more. Costs for this package start at $49.90 per month (not including any equipment).
• VaVa VOOM package: This package includes not only all the programming mentioned in the VOOM package, but also PlusPacks. PlusPacks are the extended programming from a particular channel, such as all the programming channels under the HBO Company, Cinemax, Starz! and Showtime. This package starts at $89.90 per month. VaVa Voom offers over 120 channels of programming in all.

VOOM offers customers an exceptional choice in High Definition programming as well as an exciting line up of programs. While VOOM's service may be more expensive than standard satellite TV companies, the programming will certainly appeal to HD customers.